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From Manhattan to Madrid, And Then Into The World Of Facebook Ads

From Manhattan to Madrid, And Then Into The World Of Facebook Ads

My name is Italia and I’m a marketing copywriter specializing in Facebook Ad Copy. Born and raised in Brooklyn, NYC, I got my start at a boutique ad agency in Midtown Manhattan writing emails, social media, & blogs. Fast forward to today, I’ve traded in my 9-5 for the world of freelance writing—and I fell in love with Facebook Ads.Being a copywriter in the Facebook Ads space has given me so many opportunities. Not only do I get to work with inspiring women running their own online agencies (and making a killing), I get to do it all on my own terms.  I can work from home and be with my family or work while travelling. In January of 2019, I went to Amsterdam for 3 weeks and was still able to serve my clients on my own schedule while immersing myself in a brand new country. And speaking of travel, the best career decision I ever made was quitting my job at the boutique ad agency I worked at and going to Madrid for 3 months. I had never been to Spain before or spent that much time away from home. I was 23 years old. It was during this trip I realized that I wanted to keep copywriting because it was something I enjoyed, but I didn’t want to do it trapped between the four walls of an office. So I made plans to begin freelancing the moment I returned to New York.Here’s the magical part: Just one day before my return flight, my former boss at the agency texted me and asked if I would be willing to return...
Career Changer Story – I’m now a freelance communications consultant

Career Changer Story – I’m now a freelance communications consultant

I finished my degree in communication and started work as a publicist. Then I moved back to the country and became an export coordinator in the fashion industry. I took those skills back to the city and worked in export logistics in FMCG. After Sept 11 put a hole in the International airfreight industry, I moved to Brisbane and grabbed the first job I could find, as a phone jockey/customer service rep in agricultural chemicals. From there I worked my way up to project manager and ultimately Organisational Change Manager. I did various courses along the way, and now, I’m a freelance communications consultant, encompassing most of the skills I’d used in the previous 30 years.  Sally – Australia LME Coaching – “Empowering anyone to own their career...
Career Changer Story – I had found something where I could use my creativity

Career Changer Story – I had found something where I could use my creativity

“For many years I spent a lot of my free time painting and writing and the cards were a great thing to discover about myself, far away from home and few years after I moved to England and became a mum. When our two daughters started to go to school and nursery I was looking for a way to put some creativity back into my daily life. 3 years ago I wanted to give thank you cards to the team at my daughter’s nursery and realised that I didn’t have enough cards. I needed it for the next morning, so my daughter and I sat down and started painting, cutting, gluing and… making cards. The timing was just right for me to feel more independent, so then came to the idea to make and sell greetings cards, with a personal touch, that cannot be found in the regular shops. I felt like a chef that knows intuitively what to do with a set of ingredients, and I was so excited that I had found something where I could use my creativity to make a product that people would want to buy. And so it started. Having been successful locally, I felt that it was the right time to open an online shop to sell my products, all over the world. I’m doing what I love to do. “ Ori Fyne – UK Fyne Hand-Made Cards LME – “Empowering anyone to own their career...